Marketing Specialist

Company: Avispa Technology
Location: Pleasanton
Posted on: January 22, 2023

Job Description:

Marketing Specialist 526 #PPA leading enterprise software solutions company is seeking a Marketing Specialist. The successful candidate will work in a large matrixed organization while helping us produce and champion high-quality marketing programs that drive awareness and demand to our customer base for the company's solutions. The ideal candidate has the ability to bring creative problem-solving, and organizational skills to our small but effective team. The company offers a great work environment.Marketing SpecialistPay and Benefits:

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• Hourly pay: $35/hr
  
  
• Worksite: Leading enterprise software solutions company (Pleasanton, CA 94588)
  
• W2 Employment, Group Medical, Dental, Vision, Life, Retirement Savings Program, PSL
  
  
• 40 hours/week, 5 Month Assignment
  Marketing SpecialistResponsibilities:
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  • Day-to-day project management support including managing digital tasks and timelines associated with integrated marketing campaigns.
    
  • Work alongside program managers and help organize audit, and catalog various internal digital elements, including, but not limited to: website pages and content, email, communications, collateral, and other customer-facing assets across our digital channels.
    
  • Work on marketing special projects, including process improvement, process tool development, and marketing campaigns as directed.
    
  • Support lead generation and acquisition strategies for customer base buying centers.
    
  • Keep a pulse on marketing trends and constantly be thinking of ways to enhance our customer journey to remain relevant and innovative in the market.
    
  • Report on performance analytics of various campaigns and derive insights.
    
  • Support other areas of the integrated marketing department, including events, social, paid, and SEO/SEM as required for various media campaigns.
    
  • Perform a range of staff and/or operational support activities, and may serve as a liaison with other departments on basic supportive and/or operational matters.
    
  • Update and create PowerPoint and Excel presentations under the direction of marketing staff on various topics depending on team need.
    
  • Manage a portfolio of our solutions, and support two program managers.
    
  • Help us build a customer journey that begins with thought leadership and ends with advocacy.
    Marketing SpecialistQualifications:
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    • 1-3 years in Marketing, Strategy Coordination, Communications, Sales, Promotions, Branding, or Advertising.
      
    • Bachelor's Degree or equivalent experience.
      
    • Experience creating slide decks and other internal reports/communications.
      
    • Experience supporting, executing, and/or managing projects.
      
    • Experience using basic office applications such as Microsoft Office, Google, etc.
      
    • Experience creating marketing demand-generation programs is nice to have.
      
    • Experience with marketing performance reporting is nice to have.
      
    • Experience with Salesforce is nice to have.
      
    • Excellent communication skills, absorbing training quickly and then implementing in project management tools, Google Drive, Microsoft Word, Powerpoint, and Excel.
      
    • Easily interact with others and maintains an approachable demeanor.
      
    • High caliber work ethic and drive for success.
      
    • Work within timelines in a fast-paced B2B environment.
      
    • Above-average organizational skills and ability to work in a large corporate environment.
      

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