VP, Public Sector GTM
Company: ServiceNow
Location: Santa Clara
Posted on: March 21, 2026
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Job Description:
ServiceNow is seeking a strategic and dynamic Vice President,
Global Head of Public Sector Go-To-Market (GTM) to define and
execute the growth strategy for our ~$2B Global Public Sector
business. This executive will lead the charge in expanding
ServiceNow’s footprint across government markets worldwide –
developing industry-specific solutions powered by the Now Platform
and AI to accelerate mission and business transformation. As a core
member of the Regulated Industries leadership team, the Global Head
will shape the vision, drive alignment across cross-functional
teams, and lead a high-performing global GTM organization to
deliver bold growth outcomes. What You Will Do • Define and Execute
Growth Strategy: Drive clarity on the plan to deliver significant
year-over-year NNACV growth over the next three years across the
Public Sector portfolio. • Lead and Inspire a World-Class Team:
Manage, develop, and energize a global GTM team (~15) through
coaching, prioritization, and strategic activation, ensuring clear
accountability and execution excellence. • Engage Executive-Level
Customers: Lead from the front by facilitating C-suite workshops,
EBCs, and advisory boards—driving genuine engagement and action
with ServiceNow’s AI and platform capabilities. • Champion Key
Accounts: Serve as executive sponsor for marquee customers,
collaborating with account teams and senior stakeholders to ensure
integrated solutions and measurable outcomes. • Establish
Operational Excellence: Build structured operating rhythms—such as
quarterly Industry Business Reviews and regional strategy
sessions—to ensure data-driven decision-making and coordinated
execution. • Harness Insights to Drive Growth: Leverage analytics
to uncover trends, pipeline gaps, and sub-industry opportunities;
design targeted initiatives that accelerate adoption and revenue
growth. • Drive Platform Adoption: Identify transformational
“wall-to-wall” opportunities within the Public Sector to expand
platform penetration and customer impact. • Cultivate Strategic
Partnerships: Build and strengthen alliances with global
consultancies, SIs, and advisory practices, co-developing
proprietary go-to-market motions and assets that amplify growth. •
Influence Product and Marketing Strategy: Partner with Product and
Industry Marketing to refine solution priorities, messaging, and
use cases—capturing marquee customer success stories to elevate
market positioning. • Represent ServiceNow on the Global Stage:
Serve as an industry thought leader, showcasing how ServiceNow is
transforming public services worldwide through digital innovation
and AI. Qualifications To be successful in this role, you will
bring a blend of strategic, operational, and leadership experience
grounded in the Public Sector and enterprise technology. •
Experience in leveraging or critically thinking about how to
integrate AI into work processes, decision-making, or
problem-solving. This may include using AI-powered tools,
automating workflows, analyzing AI-driven insights, or exploring
AIs potential impact on the function or industry.Bachelor’s Degree
in Public Administration, International Relations, Political
Science, Business Administration, or a related field; Master’s
Degree preferred. • 15 years of experience spanning some
combination of: 1. C-suite leadership in Technology, Operations, or
CRM within the Public Sector National or State Governments 2.
Management consulting or strategy advisory experience 3. Enterprise
software, AI, or technology leadership roles • Proven record of
transformational impact within the Public Sector—ideally with
hands-on operator experience, translating strategy into solutions
that deliver measurable mission, citizen, or operational outcomes.
• 10 years of people leadership, with demonstrated ability to
inspire and develop high-performing global teams. • Deep expertise
in applying technology and AI to drive operational efficiency,
improve key performance indicators, and enable large-scale
transformation. • Distinctive executive presence and ability to
engage confidently with senior government and enterprise leaders
(CEO, COO, CIO/CTO, CHRO, CCO, P&L leaders), expanding and
deepening strategic relationships. • Strong relationship-building
skills, fostering long-term trust with customers and internal
stakeholders in complex, matrixed organizations. • Analytically
driven and strategic, comfortable using data, insights, and agile
operating models to guide prioritization and execution. • Global
perspective, with experience leading teams and engaging customers
across geographies. • Cultural alignment with ServiceNow values:
Win as a Team, Stay Hungry and Humble, and Wow the Customer—with a
reputation for integrity, curiosity, and collaboration. •
Willingness to travel up to 50% globally.
Keywords: ServiceNow, Pleasanton , VP, Public Sector GTM, Sales , Santa Clara, California